Social Media ROI

ROI measures provide two perspective of measure;

  • where are we now
  • how far are we from where we want to go

Things do get complicated however when PERSPECTIVE is added when considering ROI.

  • who measures
  • what is measured
  • how often

Social Media ROI offers the same opportunities and pitfalls.

We use this space to discuss different examples of Social Media ROI, but not just the numbers.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: